A guide to building genuine connections with your blog audience

Building a genuine connection with your readers is important if you’re going to increase and maintain your blog engagement. However, many people are unsure of how to proceed to engage with their blog audience. If you’re responding simply to improve engagement, then surely these connections are not genuine at all? In this guide, we’ll talk about what you need to know so that you can boost your blog engagement and experience more success. 

Write The Way You Speak 

Don’t write stiff as cardboard trying to sound professional or like something you’re not. Writing the way you speak will help your posts to feel more natural, and your audience will be able to tell that you’re being authentic and genuine. 

Stir Up Emotions In Your Audience

Aim to stir up emotions in your audience with the things that you write. Talk about your own struggles and help your readers to learn from your mistakes. Reflect in your blog posts and give people a look into your thoughts and your perspective. Your posts don’t have to be all about you, but there are many ways you can use your own experiences to help others learn and grow. Sharing things about yourself can make you feel vulnerable, but this is usually where growth happens. 

Ensure They Can Trust You And Your Blog

Your readers want to be able to trust your blog, and there are a few ways you can let them know that they can do that. For example, sticking to a regular posting schedule shows them that you’re not going anywhere. Consistent posting is crucial to your success in 2020. You should also make sure you have a safe and secure site by utilizing services such as mikrotik vps. People will breathe a sigh of relief when they see that they can trust your site. 

Make Your Posts As Helpful As Possible 

How can you make your posts more helpful? What do your blog audience want to know? Could you offer special tips and how-to advice? Aim to be as valuable as you can. 

Be Helpful As Possible In All Of Your Interactions 

Whether responding to a comment on your blog or even on social media, aim to be as helpful as possible. Don’t keep your knowledge to yourself! 

Encourage Discussions

Your audience probably have great ideas and knowledge that they can share, too. Encourage discussions in your comments section and ask people to share their own thoughts and experiences. Maybe they even have tips of their own to share. You might learn something, and your audience will love that you want their input. 

Accept Criticism 

Make sure you can accept criticism – you need to have a thick skin as a blogger. People will give you feedback and it won’t always be what you want to hear. This can help you to take a step back and look at your own blog objectively. Some of your audience members and readers may genuinely want to help you by telling you what they would like to see, or not see. Don’t be immature and defensive. If you want to encourage open discussion, you need to be able to take criticism well. 

Do you have any tips on how to connect with the blog audience? As my readers, I would love to hear from you too in the comments below.

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