Tumama Kids is a growing baby toy brand, established in 2018, with a clear mission: to bring joy to babies while supporting their development. The motto “baby’s joy for a better future” underpins every design. From colourful hanging mobiles to stroller arches, each toy is created to make learning fun through play.

Designed with bright colours, soothing music, and a variety of textures, Tumama hanging toys transform cribs, car seats, and prams into mini learning spaces. These sensory-rich toys aren’t just adorable – they’re built to engage babies’ curiosity and help them explore the world around them in a safe, age-appropriate way.

Supporting your baby’s development through play

Tumama hanging toys encourage essential developmental skills through simple everyday interactions. Reaching, grabbing, and tracking movements all play an important role in building a baby’s brain and body coordination. Here’s how these toys support early development:

  • Cognitive and motor growth: Vibrant characters and interactive elements prompt babies to reach and grasp, helping develop fine and gross motor skills.
  • Multi-sensory engagement: Textures, gentle rattles, and calming tunes stimulate a baby’s sight, hearing, and touch all at once – laying the foundation for sensory processing.
  • Visual tracking and attention: Moving toys help develop eye coordination and concentration as babies learn to follow motion with their gaze.
  • Comfort and self-soothing: Many Tumama toys play soft lullabies or shine calming lights, offering a sense of security and aiding better sleep for both baby and parents.

Each toy is thoughtfully designed to grow with your child, suitable from newborn to preschooler. Whether clipped onto a car seat for a quick trip or used at home during tummy time, these toys turn ordinary moments into enriching experiences.

A commitment to safety and quality

Tumama Kids places safety at the heart of every product. All hanging toys are made from non-toxic, durable materials and are rigorously tested against international safety standards. There are no loose parts or long cords, so parents can relax knowing their baby’s toy is secure and reliable.

The brand’s values – “design with fun, care and love” – are evident in everything from the eco-friendly packaging to the choice of melodies and colours. Founder Lily Chen explains, “We pour creativity and care into each design, ensuring little ones are safe, engaged, and learning with every reach and giggle.”

Trusted by families in over 30 countries, Tumama’s reputation for quality and safety is well established.

Explore Tumama Kids for safe and joyful playtime

If you’re looking for toys that are both developmental and safe, Tumama Kids hanging toys are a brilliant choice. Whether it’s a soft mobile above the cot or a fun arch for the pram, these toys are designed to inspire curiosity and nurture essential early skills.

To see more ways to support your baby’s development at home, read my post on creating a pretend restaurant at home during lockdown. I’d love to know what sensory toys your little ones enjoy – leave a comment and share your favourites!

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Last Update: Friday, 4th July 2025